Postscript on technology conferences

We’ve had plenty of stories in recent weeks about the stream of new events being launched by conference organizers who appear unaware there is a recession on – or that IT vendors do not have a bottomless marketing budget. The reality is reflected in a conversation we had at the end of last week with a large and successful US-based software vendor who reported they would be cutting the number of staff they had attending this August’s ILTA annual conference by 40% to save on travel and accommodation costs.