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English Law Soc has another pop at marketing

Well-know legal emarketing wiz David Gilroy has drawn our attention to the latest advertising campaign being run by the English Law Society to help drum up business for its members by encouraging the public to use a solicitor. We particularly like this photo

…clearly designed for the man-in-the-street (literally) who has just been run over by a taxi and looking for help. But, why stop there? Why doesn't the Law Society say what it really means – and encourage its members to do the same? Here's a photo from the US that would make an ideal ad campaign for probate lawyers when they are realising the assets of estates…