Here’s our 35th submission to the Legal Industry Video Awards. This is is an animation video from Thomson Reuters Elite and is on the theme of Breaking Up is Hard to Do – How to Make the Switch to Elite. The company adds “Make the switch from your current financial and practice management system to Thomson Reuters Elite for your perfect match. Say goodbye to limited reliability, short shelf life, and silos of information. Say hello to Elite.” It is also one the few entries we’ve seen with some genuine humour (or humor as this is an American video) and using actors rather than company sales reps. This could go far.

This entry has been submitted in Category 3 : Vendor Marketing & Promotional Video of the Year Award – promoting the organisation, its products and its services to customers & prospects.