Spellbook, a leading AI infrastructure for contracts used by over 5,000 in-house teams and law firms, today (23 September) announced that Meltem Kuran-Berkowitz has joined the company as its first chief marketing officer, following several months leading the function in an interim capacity. She leads all growth and marketing as Spellbook expands its product offering for in-house legal teams across the globe.
Spellbook serves customers in over 80 countries, including LG, Dropbox, Panasonic, eBay and Atkins Réalis. Its product suite includes:
- Spellbook Autonomous Contract Management (ACM), an AI-native alternative to legacy contract lifecycle management that runs contracts from intake through renewal.
- Spellbook Review, a contract AI tool for drafting, reviewing and complex multi-step legal work
“We’ve scaled our original product: AI contract review, massively. Now we’re transforming into an end-to-end suite for agreements in the enterprise, and Meltem is the perfect operator to bring us to the next level of scale,” said Scott Stevenson, CEO of Spellbook. “Her experience at Deel enables her to communicate very effectively about the power of eliminating red tape and drudgery to help businesses move faster.”
Kuran-Berkowitz joins from Deel, the global payroll and workforce platform, where she spent five and a half years as head of growth. She joined in 2020, when the company was generating under $1 million in revenue, and stayed through its climb past $1 billion in annual recurring revenue, taking part in one of the fastest ascents in software history. During that period she built and led growth teams across multiple regions and Deel’s expanding product lines.
“I like hard problems and products that solve for a very tangible outcome,” said Kuran-Berkowitz. “Contracts are everywhere. They’re the reason we have trust in our modern economy, and they’re also where the economy slows down.”
