Nowadays there’s a lot of noise as people talk up the wonderment of lawyers and law firms going social. Frankly there’s a lot of huff and puff and it can be difficult to make sense of it all. The reality is that Twitter is no silver bullet. It will not revolutionise your practice. Though it can play a significant role in marketing and business development; but even that is hard to quantify. Therefore, I want to ask: must lawyers be on Twitter?
Bad news recently … or is it? Google is retiring Google Reader, used by millions of news junkies but sidelined at Googleplex in recent years in favour of development of Google+. This follows the general trend of users away from feed reading to Twitter and other streaming update services.
Online is not a fad, says The Law Society as it publishes a practice note to law firms on protecting their online reputation.