
Go-To-Market Trends – How law firms are embracing and prospering through a sector-based approach
OnlineLarge law firms are increasingly organizing go-to-market efforts by client sector, in the hopes of both communicating to clients in ways that speak to their distinctive issues as well as fostering collaboration across practice groups to deliver more integrated solutions to clients’ complex problems. To get a clearer sense of the state-of-play of sector-based client […]